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This article is about the paper "Still preoccupied with 1995: The Need to Belong and Preference for Nostalgic Products", published in the Journal of Consumer Research. The authors are Katherine E. Loveland, Dirk Smeesters and Naomi Mandel.

Participants
  • Dirk
    Role: Faculty
    Reference type: Referenced
Media Outlets
  • EurekAlert (Online)