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Article and Podcast about the survival of retailers, with advice of Cor Molenaar. He suggest that retailers should focus on their relationship with the customers to survive. 

As an extraordinary professor, Cor Molenaar is affiliated with the eMarketing & Distance Selling chair of the RSM (Erasmus University).

Participants
  • Cor Molenaar
    Role: Faculty
    Reference type: Quoted
Media Outlets
  • De Ondernemer (Online)