Why servitisation can be a value-adding strategy for manufacturers
Why servitisation can be a value-adding strategy for manufacturers
An interview with Fabian Nullmeier, RSM PhD alumnus. His research shows that servitisation has been found to be a highly effective approach for manufacturers seeking to bolster their effectiveness.
An interview with Fabian Nullmeier, RSM PhD alumnus. His research shows that servitisation has been found to be a highly effective approach for manufacturers seeking to bolster their effectiveness.
Rotterdam School of Management, Erasmus University
Role: General
Reference type: Referenced
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