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Oeps. Koningin Máxima en media genept met verhaal over banencreatie
There are quite a few Dutch IT resellers at the top of the fastest growing companies in the Netherlands. In the top 10 are Cool Blue and Conclusion FIT. Other top companies include Centralpoint.nl and Bartosz. The Top 250 Fast…
Das Kapital Online
Tuesday, 24 January 2017
“Roekelijk” met mensen omspringen in een team
In a team that I coached, someone told me during an intake, that the team leader and senior management regularly treat people recklessly. Of course I knew what reckless meant; it refers to the brash side of people. Reckless people…
TvC Online
Tuesday, 24 January 2017
Trump has a great opportunity to save our environment
President Donald Trump has announced that he will work to roll back environmental laws and regulations with the hope of improving the U.S. economy and standard of living. We feel compelled to report that such an attempt is likely…
The Hill Online
Monday, 23 January 2017
The Fine Line Between Optimism and Fakery
To fill in the gaps, my co-authors (Stefano Puntoni, Gabriele Paolacci, and Maarten Vissers of Rotterdam School of Management) and I revisited data from 28 past studies on optimism bias, encompassing 8,826 participants in all. Our…
Knowledge Online
Monday, 23 January 2017
Rituals groeit het hardst van Nederland
The 250 companies with the most job growth in the last four years have created a total of more than ten thousand jobs. Largest job creator is cosmetics store Rituals, founded by RSM alumnus Raymond Cloosterman in 2000. The company…
De Telegraaf Online
Monday, 23 January 2017
Hersenscans onthullen wat TV-reclame effectief maakt (video)
What causes in a TV advertisement for people to go look up a product online? By scanning the brains of consumers, found researcher Linda Couwenberg Rotterdam School of Management, Erasmus University (RSM) that the most effective…
Engineersonline.nl Online
Sunday, 22 January 2017
Hersenscans onthullen wat tv-reclame effectief maakt
What causes in a TV advertisement for people to go look up a product online? By scanning the brains of consumers, found researcher Linda Couwenberg Rotterdam School of Management, Erasmus University (RSM) that the most effective…
Emerce Online
Sunday, 22 January 2017
Neuromarketing is getting more intelligent
Neuromarketing is not a new concept. Ale Smidts, a professor of marketing research at the Rotterdam School of Management at Erasmus University, coined the term in 2002. Over the years, neuromarketing has grabbed the attention of…
Prothom Alo Online
Saturday, 21 January 2017
HYPERACTIVES MORE LIKELY TO BECOME ENTREPRENEURS
Ingrid Verheul of the Rotterdam School of Management, along with a research team, studied more than 7,000 Swedish twins and 13,000 Dutch students to see if they could link ADHD to entrepreneurship. She concluded that ADHD…
HRD Online Online
Friday, 20 January 2017
Brain Scans Reveal What Makes A TV Advert Effective
What causes in a TV advertisement for people to go look up a product online? By scanning the brains of consumers, found researcher Linda Couwenberg Rotterdam School of Management, Erasmus University (RSM) that the most effective…
Public. Online
Friday, 20 January 2017