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Business has become data-rich, even the more ‘traditional’ sectors of business. They need people who can find the business benefits through decision-driven analytics. Think of supermarkets with their abundance of data, or logistics and its dependence on routing and timing information.
You’ll learn to understand, solve and communicate operational, tactical and strategic challenges from data in organisations in this specialisation in our one-year, full-time MScBA study programme.
What these challenges have in common is their complexity. They need advanced analytics. The results can be extremely valuable for business. You will learn to look beyond correlations for causal relationships that can help you tackle real-life problems in the business world.
After completing your core courses, you can choose from electives such as Analysing digital footprints, Supply chain analytics, or Fintech: business models and applications. You’ll then write your thesis.
This programme is offered by Erasmus University Rotterdam. For more information about the legal structure of Rotterdam School of Management, Erasmus University, visit this page.
At RSM, we really learn by applying rather than just learning the theory without knowing how the theory is applied to real-life contexts. I really enjoy the steep learning curve from my internship too, as I am learning new things within a company context. RSM is also helping me understand how business practices can either contribute or hinder sustainable development, equipping me with knowledge and skills to address complex societal issues. You can also build meaningful connections within the international RSM community; this can enrich your experience and open doors to new opportunities.
Nadya Hagen, Dutch & Indonesian (MScBA Business Analytics & Management 2024)
Develop both a management foundation and a technical foundation.
Study from intra-logistics to strategic global collaborations between firms.
