Video: Thursday, 15 July 2021
Dr. Anne Klesse, associate professor in marketing at RSM meets with Gilbert Saktoe, MetrixLab social insights lead for Behind the Insights, a vodcast series from MetrixLab. In this series, they talk to experts from all over the world to go beyond the data and see what’s really driving today’s hottest topics in insights.
In this episode Anne and Gilbert discuss how AI impacts consumer decision making. You can watch the video below
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Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s top-ranked business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class range of bachelor, master, MBA, PhD and executive programmes encourage them to become to become critical, creative, caring and collaborative thinkers and doers.
