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For more accurate sales predictions, let all departments produce a joint forecast and reward them for being right. When departments that are better at predicting get a bigger say in this shared forecast, accuracy improves. That is one of the conclusions of PhD research by Stefanie Protzner. 

Participants

  • Stefanie Protzner
    Role: PhD Candidate
    Reference type: Referenced

Media Outlets

  • Sales Initiative (Online)