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This article is about Martin Kersbergen's Master Thesis about the use of brand extension at DELA. Martin won the Shell Stimulation Award for Excellence in Corporate Communication with this thesis.
This article is about Martin Kersbergen's Master Thesis about the use of brand extension at DELA. Martin won the Shell Stimulation Award for Excellence in Corporate Communication with this thesis.
Participants
Martin Kersbergen (MCC alumnus)
Role: Alumni
Reference type: Featured