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Branded content like videos can go viral if made in the right way, even if they are not from innovative brands with a young target group. In this article Olivia Manders, media officer at RSM, explains some ways in which this can be achieved.

Participants
  • Olivia
    Role: Staff
    Reference type: Written by
  • Manders, O.
    Role: General
    Reference type: Journalist
Media Outlets
  • PR Moment (Unknown)