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A good performance is only possible when the companies strategy is well stretched along the entire company. Whether this is the case can be measured. 
The article, co-written by Daan van Knippenberg, elaborates on this subject.

Participants

  • Daan
    Role: Faculty
    Reference type: Co-written by
  • Haas, Marco de; Knippenberg, Daan van, Groenen, P.
    Role: General
    Reference type: Journalist

Media Outlets

  • Management Scope (Magazine)