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This article is a research article written by PhD candidate Ioannis Evangelidis and two others. It is about why consumers feel time pressure and the goal conflict that shapes how time is perceived, spent and valued.
This article is a research article written by PhD candidate Ioannis Evangelidis and two others. It is about why consumers feel time pressure and the goal conflict that shapes how time is perceived, spent and valued.
Participants
Ioannis
Role: PhD Candidate
Reference type: Co-written by
Evangelidis, I., Etkin, J., Aaker, J.
Role: General
Reference type: Journalist