The festive happening Sinterklaas normally leads to higher sales for retail companies, but this year the retailers experience the worst Sinterklaas in years. Retailers even lose several percentages of their revenue. The revenue of web-shops grows however. Cor Molenaar explains.
The article is also published here:
www.therightsize.nl/p/21/1838/mo99-bg268/retailers-in-prijzenoorlog-om-feestdagen
www.tintfashionmagazine.nl/nieuws/2902/retailers-in-prijzenoorlog-om-feestdagen.html
www.retailnews.nl/nieuws/7NyhiHbWEeS1miIAClQRyw-0/retail-graaft-eigen-graf-door-kortingswoede.html