This website uses functional cookies, including analytical cookies.
The obtained statistical data cannot be traced back to individual users.
Additionally, you can choose to accept or refuse consent to use marketing cookies.
If you decline these additional cookies or refrain from making a choice, only functional cookies will be set.
See our cookie policy for more information.
Los CCO, figura clave para la gestión de la reputación
Los CCO, figura clave para la gestión de la reputación
Reputation management is increasingly important in the business strategies of large companies, this Spanish article reports. This is shown by research conducted by Cees van Riel and the Reputation Institute.
Reputation management is increasingly important in the business strategies of large companies, this Spanish article reports. This is shown by research conducted by Cees van Riel and the Reputation Institute.