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This article is about the do's and dont's when using images in email marketing. It refers to the recent study by Stefano's Puntoni and his team that showed that pink is not only not ideal, it could be detrimental to breast cancer fundraising.

Participants

  • Steven
    Role: Former faculty
    Reference type: Referenced
  • Stefano
    Role: Faculty
    Reference type: Referenced
  • NA
    Role: General
    Reference type: Journalist

Media Outlets

  • Marketingvox (Online)