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Philips is the winner of the Reputation Institute Award. An annual study shows that Philips has the best reputation of the 30 biggest companies in the Netherlands. In this article Cees van Riel explains more about the research behind this outcome.

Participants
  • Cees
    Role: Faculty
    Reference type: Written by
  • Riel, C. van
    Role: General
    Reference type: Journalist
Media Outlets
  • Eindhovens Dagblad (Unknown)