Business schools are increasingly focusing on societal impact as a core part of their missions, moving away from merely preparing graduates for profit-focused careers. Some strategies for achieving this shift include prioritizing research with impact, shaping globalization for good, teaching purpose-driven leadership, becoming net-zero campuses, sharing stories of impactful leaders, gamifying impact, setting formal impact objectives, and embedding the United Nations Sustainable Development Goals into their curricula and initiatives. These initiatives reflect a growing trend in business education toward a "people, planet, and prosperity" approach.