Family businesses are strategically more stable during a crisis than non-family businesses. Although almost all organizations make cutbacks in crisis situations, family businesses mainly invest in the internal company interest. For example, they are less likely to lay off staff and invest more actively in innovation, research and development than companies where no family is at the helm. This is apparent from the report The power of choosing, a study by Erasmus Center for Family Business (ECFB), BDO Accountants & Adviseurs and Rabobank.