Lonneke Roza, Academic Researcher at the Department of Business-Society Management at RSM, has been mentioned in an article. The article discusses the relationship between fundraisers and the media. A new magazine, called The Fundraiser, has been set up. In one of their editions Lonneke explains what types of business support there is. In addition, she gives tips on how you can determine which (type of) company best suits your organisation, how you approach it and what kind of cooperation is most suitable for the purpose.