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Review of "Human centered design as a tool for service organisations to provide and serve customers better," dissertation by Eveline Hogenes
In her dissertation, "Human centered design as a tool for service organisations to improve performance and serve customers better," Eveline Hogenes combines ergonomics with business strategy. She demonstrates that businesses in…
Sigma Unknown
Wednesday, 31 December 2008
Eredoctoraat voor logistieke analist
RSM recently conferred an honorary doctorate to Hau Lee on 7 November at the symposium, "Creating the Future in Global Trade and Logistics," where Hau served as a speaker. Hau is affilicated with with Stanford University Graduate…
Maritiem Nederland Unknown
Wednesday, 31 December 2008
Nederland nummer een in top technologie
The Netherlands has moved from 10th place to 8th place in the recently published World Competitiveness Study (World Economic Forum). The Netherlands scored well in efficiency in the commodities market and in the labor market, and…
Kwaliteit in Bedrijf Unknown
Wednesday, 31 December 2008
Stilstaan is vooruitgaan
Dirk Klees, psychologist and career advisor, is featured in his own column in which he discusses the cyclical nature of economic movement. He recommends the book Essays over economische cycli by Bert de Groot.
Legal Stuff Magazine
Wednesday, 31 December 2008
Gezocht: vrijwillegers, bij voorkeur gelovig
Lucas Meijs discusses how issues of religious belief play a role in volunteer and charitable work, including the idea that religious individuals may in fact perform better as charitable workers by virtue of their personal…
Bestuur Rendement Unknown
Tuesday, 30 December 2008
Emoties
Marketing researchers at RSM have revealed that despite the pervasive use of English in marketing communications around the world, using a foreign language elicits weaker emotional reactions than using the consumers’ native…
De Telegraaf Newspaper
Sunday, 28 December 2008
MARKETING SCIENCE; Study findings from Erasmus University broaden understanding of marketing science
This article publicises the study conducted by Ralf van der Lans and colleagues, which examines brand salience and proposes a methodology to determine the competitive salience of brands, based on a model of visual search and…
Business and Finance Week Unknown
Saturday, 20 December 2008
RSM: Wirkung von Werbebotschaften
Marketing researchers at RSM have revealed that despite the pervasive use of English in marketing communications around the world, using a foreign language elicits weaker emotional reactions than using the consumers’ native…
Handelsblatt MBA Newsletter Unknown
Friday, 19 December 2008
ENERGY ECONOMICS; Investigators at Erasmus University release new data on energy economics
This article publicises the study conducted by Arjen Mulder and colleagues, published in Energy Economics, which examines how governments in the EU have succeeded in stimulating investments in wind turbines.
Energy Business Journal Unknown
Friday, 19 December 2008
Langetermijn bonussen falen
Bonusses based on long-term criteria are often not sufficiently transparent or well structured, say Gerard Mertens and Nikolai Knop, based on recent research conducted at RSM in cooperation with Hewitt Associates.
Het Financieele Dagblad Unknown
Wednesday, 17 December 2008