Rotterdam school of Management, Erasmus University compact logo
  • Date

    10-12 March

  • Duration

    3 days

  • Fee

    €3,600

  • Language

    English

  • Format

    In-person

Businesses today must go beyond profitability—they need to act responsibly, integrate ethical values, and contribute to a better world. Are you ready to lead your organisation with conscience? Want to transform your business into a force for good while still ensuring profitability?

This programme is offered by Corporate Communication Centre BV. For more information about the legal structure of Rotterdam School of Management, Erasmus University, visit this page

The following topics will be addressed in this course

What is Conscience?

  • Course introduction and overview
  • Part I: Explore the concept of conscience
  • Part II: Dilemmas workshop
  • Guest lecture
Day 1

Aligning Values with Actions

  • Review of day 1
  • Embedding Conscience
  • Fostering conscientious innovation
  • Case study: Oda
  • Guest lecture
Day 2

Leading with Conscience

  • Review of day 2
  • Conscientious Communication
  • Conscientious leadership
  • Case study: Tony’s Chocolonely
Day 3

Learning objectives

In this three-day programme, you will:

  • Understand the value of conscientious thinking and acting by addressing the needs of all stakeholders within the organisation.
  • Learn how to embed a conscientious approach into core business operations, building profitable businesses that align with ethical and responsible practices.
  • Develop innovative business models that deliver sustainable benefits and communicate these effectively to stakeholders.
  • Recognise the role of corporate culture and leadership in promoting a conscientious business approach, fostering an ethical work environment.
  • Utilise relevant research to gain insights into consumer attitudes and behaviour, using these insights to inform business decisions.
  • Identify and overcome barriers to becoming a conscientious organisation, while exploring the opportunities this transformation presents.

For Whom

See where other participants come from

This course is designed for forward-thinking professionals who are ready to lead with purpose and drive ethical transformation in their organisations. This course is ideally suited for professionals looking to make their organisations more resilient, socially impactful, and aligned with the demands of today's business environment.

The classroom comprises of a diverse group of accomplished, driven and open-minded professionals from Europe and beyond, working in various management positions in the public and private sector, NGOs and consultancies.

Participants in this course are recommended to hold at least a bachelor degree.

Participants in this course are recommended to have 5+ years of work experience.

Faculty

Professor Oriol Iglesias

Oriol Iglesias is a Full Professor at ESADE Business School, renowned for its Marketing Department, ranked 2nd globally in Executive Education by the 2024 Financial Times.

Professor Nicolas Ind

Nicholas Ind is a Professor at Kristiania University College in Oslo, with a diverse background in brand consultancy and design. 

Practical information

Dates and time

10-12 March 2025
9.00-17.00 hr

Dates

Fees

€3,600 including tuition, course material, lunches and refreshments. This fee does not include hotel accommodation.  

Fees

Location

The programme takes place in the Bayle building on the Woudestein Campus of Erasmus University Rotterdam. 

Bayle building on the Woudestein Campus

General terms and conditions

Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.

Replacements

The participant can be substituted by someone from the same organisation on the same course without extra costs.

Interested in an executive master degree?

This course can also be taken as part of RSM's part-time Executive Master in Corporate Communication, a flexible and accredited master programme for professionals.